The product page is one of the most important pages of the store since it’s the one that helps your buyer make a purchase decision. To make this decision positive, it should contain as much information as possible, but at the same time shouldn’t be overloaded. SEO for eCommerce product pages involves several key elements that can help improve their visibility in search engine results.
Required elements of SEO for eCommerce product pages:
1. Product name
Product name not only helps customers to find it but also significantly affects the visibility of your store in Google search results and is the most important part of SEO for eCommerce product pages. Be user-friendly - include all important information and anything that might be misunderstood in the product title.
We advise you to find or create an individual template for the product names:
[Product category] - [brand (line)] - [model (nuances)] - [optional parameters].
For example: Nivea Moisturizer for dry skin with carrot oil, collagen, and elastin (50 ml).
Product images are the key to success. You can’t touch or smell goods in the online store, you can only look at them, so you need to pay maximum attention to product photos. The product without pictures will be bought less often. You can make photos yourself or ask your supplier to provide images. We advise adding several photos with different view angles.
Do not upload large pictures, as they will significantly reduce the speed of page opening and dramatically reduce the number of sales! The optimal image size should not exceed 300-400kb. We recommend using online image compression services. They can be found under the "image optimization" query in search engines.
Hint: in mobile phones, instead of the image upload window, the camera turns on and you can take photos and immediately upload them to the product card
The best design is the one you do not notice. The most important thing on your store is the products you are going to sell - these are the first things a visitor to your store should pay attention to. So, at least for the first time, we recommend that you do not make significant changes to our themes and limit yourself to replacing images and banners. All our themes are designed by professional designers and marketing specialists and have been proven to be effective many times.
An eCommerce builder is a software or platform that allows individuals and businesses to create an online store or eCommerce website without the need for coding or technical skills. These builders typically provide a range of tools and features such as templates, product management, inventory management, payment processing, shipping and tax settings, and more.
They also offer a user-friendly interface for creating and customizing the design and layout of your online store.
Shopify is an e-commerce platform that allows businesses to create an online store and sell their products or services. Here is an overview of how it works
Online stores have become increasingly popular,so many business owners asking themselves how to create an online store. Online stores have become popular for a number of reasons
Creating a successful online store is a process, and it takes time, effort, and patience to build a sustainable business. However, by implementing the right strategies and constantly working to improve your store, you can increase your chances of success.
SEO, or search engine optimization, is important for eCommerce because it helps to increase the visibility of a website in search engine results, which can lead to more traffic and ultimately more sales. By optimizing a website for search engines, eCommerce businesses can improve their visibility in search results, making it more likely that potential customers will find them when searching for products or services that they offer.
On-page SEO refers to the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. This includes optimizing the content, images, meta tags, and other elements of a webpage to make it more appealing to search engines and users. Some key components of on-page SEO include optimizing title tags and meta descriptions, using relevant keywords throughout the content, and making sure the website is mobile-friendly and loads quickly.
Magento and Shopify are both popular eCommerce platforms that allow users to create an online store without having to know how to code. Magento and Shopify are very popular platforms, but they have some key differences.
Shopify vs WordPress summary - Shopify is designed for businesses looking to build their own online store, while Amazon is a content management system (CMS) that allows users to create and manage websites of all types.
Big Cartel and Shopify are both e-commerce platforms that can be used to create online stores. Both platforms have their own set of pros and cons, and the best choice for you will depend on your specific needs and preferences.
PrestaShop and Shopify are both e-commerce platforms that can be used to create online stores. Both platforms have their own set of pros and cons, and the best choice for you will depend on your specific needs and preferences.
It's important to note that starting an online clothing store requires dedication, hard work, and a significant investment of time and money. It's also important to stay up-to-date with the latest trends, laws and regulations, and best practices for online retail and e-commerce.
Shopify and Square summary - Shopify is designed for businesses looking to build their own online store. Square, on the other hand, is primarily a payment processing service, but it also offers a limited set of e-commerce features such as inventory management and the ability to create a simple online store.